Fast Moving Consumer Goods

Safeguarding your brand

We have an exceptional track record of advising leading multi-national consumer brands in this sector on all aspects of their operations, businesses and corporate transactions.

Our FMCG clients include some of the world’s leading multi-nationals with brand portfolios that extend into food & beverage, personal & household care and home equipment.

We recognise that the hallmark of successful retailers and consumer goods manufacturers is being a customer-driven business. We strive to replicate this customer focused approach by delivering bespoke legal services to our clients operating in this fast-paced and exciting marketplace.

We advise on every stage of a product’s lifecycle, from research & development, brand & design protection and regulatory compliance through to licensing, marketing & distribution and dispute resolution. We also routinely advise FMCG clients on corporate transactions, real estate and tax issues.

Significant Deals

  • Royal Unibrew A/S and its Nigerian subsidiary (Vitamalt West Africa Plc) in relation to an Arbitration Matter before the International Chamber of Commerce, International Court of Arbitration for the recovery of outstanding royalties in the sum of $1.2 million owed by its erstwhile Nigerian licensee.
  • Prepared and negotiated Branding Agreement between the representative of a leading manufacturer of exotic wines and spirits and a premium luxury international club for the exclusive promotion of three of the manufacturer’s brands in Nigeria.
  • CDC Group Plc in relation to its $65 million investment in Zambeef Products Plc.

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